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大数据是当下人们关注和热议的话题,大数据可能带来的巨大价值正渐渐被人们所认可。大数据时代的来临,正在给各行各业和整个社会生活带来根本性的变革,博物馆也将在大数据时代面临新的机遇和挑战,通过应用大数据技术不断获得创新与发展,更好地服务于观众、服务于社会。本文在探讨大数据相关概念、特点和应用领域等基础上,对大数据时代的博物馆服务的创新与发展进行分析。
Big data is the topic of the current people’s attention and hot issues. The great value that big data may bring is gradually recognized by people. The advent of the era of big data is bringing fundamental changes to all walks of life and social life as a whole. Museums will also face new opportunities and challenges in the era of big data. By applying the technology of big data, innovation and development will be better and better Serve the audience, serve the community. Based on the concepts, characteristics and application fields of big data, this paper analyzes the innovation and development of museum services in the era of big data.