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企业核心竞争力是一个企业得以生存的根本,其外延包括很多方面,本篇论文针对现代物流和营销两个方面加以讨论,以及如何提高企业的核心竞争力。
The core competitiveness of an enterprise is the foundation for its survival. Its extension includes many aspects. This paper discusses the two aspects of modern logistics and marketing and how to improve its core competitiveness.