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Women’s status in the new era is rising rapidly, followed by the further development of feminism and the rise of female movements. After continuous reflection on the patriarchal society, women’s requirements for physical and spiritual liberation and equality with men’s rights in social life have been continuously strengthened. Based on the "Cultivation Theory", combined with the upgrading and transformation of the media model in the Internet age, this article adopts a text analysis method to explore and reflect on the contemporary feminist movement.