The Italian Cosmetic Industry is a sector that is emerging and plays an important role on the winning team of "Made in Italy",noted in the World for Fashion,Food,Design and Automobile.Italian Cosmetics represents a very important market,recognised as being the fourth important market in Europe.It has a solid industrial foundation that spreads all-over the country and is mainly formed by small and medium enterprises that has always invested its resources in technology,research and product development.Contents:Characteristics of the Italian Industry · Financial data · Entrepreneurial skills · Colour,packaging-design and brands European Cosmetic Market · Economic data · Trends Research and Development in Cosmetics · The Italian Style and Solution