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正泰集团公司是温州一家民营企业。创业十五年来,从家庭小作坊到现代化企业,资产从5万元到7个亿;产值从1万元到25个亿,形成了低压电器为主体,发展了通讯、汽配、仪表、成套等相关专业化行业,成为国内低压电器产品产销量最大企业之一。1999年,面对疲软的行业市场,以及压价竞争的市场态势,正泰集团公司保持了同比增长35%的营销业绩。他们取得成功的一个重要因素是得益于建立低成本、快速度、高效率、大范围的经营体制。
Zhengtai Group is a private enterprise in Wenzhou. In the fifteen years since the establishment of the venture, from small family workshops to modern enterprises, the assets have ranged from 50,000 yuan to 700 million yuan; the output value has ranged from 10,000 yuan to 25 billion yuan, and low-voltage electrical appliances have been formed as the mainstay, and communications, auto parts, meters, and complete sets have been developed. Related specialized industries have become one of the largest companies in the production and sales of low-voltage electrical products in China. In 1999, in the face of a weak industrial market and a downward pressure on the market, Zhengtai Group maintained a 35% year-on-year sales growth. An important factor for their success is to benefit from the establishment of a low-cost, rapid, high-efficiency, and large-scale operating system.