本文分析了商务英语课程的教学目的——不仅仅是提高学生英语水平和讲授商务知识,同时也要求学生了解西方的文化背景和风俗习惯,从而避免在商务活动中因文化差异而造成的误会和冲突。因此,在商务英语教学过程中导入文化知识显得十分必要。同时总结了一些商务英语教学过程中文化导入的办法。 This paper analyzes the purpose of teaching business English curriculum - not only to improve students’ English proficiency and business knowledge, but also require students to understand the Western cultural backgrounds and customs so as to avoid business misunderstanding caused by cultural differences and conflict. Therefore, the introduction of cultural knowledge in the process of business English teaching is very necessary. At the same time summarizes some of the business English teaching process of cultural import approach.