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虽然近年来旅游行业利好政策不断,各路资本也纷纷进军旅游业,掀起一波波旅游投资热潮,但是,8月21日,国务院《关于促进旅游业改革发展的若干意见》的出台,依然令市场兴奋不已,直呼这是一场难得的“东风”。近年来,随着中国经济增长进入新常态,旅游休闲成为大众日常生活的重要组成部分,旅游市场的发展如火如荼。2013年,国内旅游业共接待游客32.6亿人次,比2013年增长10.3%,旅游总收入超过2.9万亿元,占同期GDP比重约4%。
Although the favorable policies of the tourism industry have continued in recent years, all kinds of capital have also entered the tourism industry, setting off waves of tourism investment boom. However, on August 21, the State Council’s “Opinions on Promoting the Reform and Development of Tourism Industry” was still promulgated Excited market, let alone this is a rare “Dongfeng ”. In recent years, as China’s economic growth has entered a new normal, tourism and leisure have become an important part of the general public’s daily life. The development of the tourism market is in full swing. In 2013, the domestic tourism industry received a total of 3.26 billion tourists, an increase of 10.3% over 2013. The total tourism revenue exceeded 2.9 trillion yuan, accounting for about 4% of the GDP in the same period.