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我国社会经济逐渐增长,对于商业房地产方面的投资力度也在逐渐加大,随着人们对于商业房地产的关注,发现其中存在一些管理问题。本文阐述了商业房地产运营管理及其特点,从而得出适合我国市场经济发展的创新管理模式,并且分析了有助于我国商业房地产发展的未来方向与趋势,以求为房地产市场提供参考。
With the gradual increase of social economy in our country, the investment in commercial real estate is gradually increasing. As people pay attention to commercial real estate, they find that there are some management problems in them. This article expounds the management and characteristics of commercial real estate operation, and draws an innovative management model that suits the development of China’s market economy. It also analyzes the future directions and trends that will help China’s commercial real estate development in order to provide a reference for the real estate market.