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互联网近年来飞速发展,截至2011年3月底,中国已备案网站数量达到382万个,网民数量达到4.77亿,互联网正在对社会的经济、文化、生活等各个领域产生巨大影响。据我国商务部电子商务和信息化司官员介绍,自2007年后我国的电子商务发展速度惊人,2007年～2010年三年的时间,我国各类产品的网上零售额迅速从500亿上升到5270亿。安防产品隶属于电子类工业品范畴,受到了产品安装、维护、售后等一系列因素的限制,所以安防电子商务起步较晚,发展速度与规模无法和服装、化妆品这些大众商品相比,但即便如此,安防电子商务在信息化大潮的推进下,也取得了一定的成绩,仅淘宝网一个平台,安防产品的年销售额也在数亿左右。那么安防企业应当如何利用电子商务的平台,寻找到新的发展空间呢?笔者结合自身的经验,在下文中略作探讨,希望能够抛砖引玉,引发广大安防从业人员对电子商务的更多讨论与实践。
With the rapid development of the Internet in recent years, as of the end of March 2011, the number of websites filing in China has reached 3.82 million with an internet user population of 477 million. The Internet is having a huge impact on various fields such as economy, culture and life of the community. According to officials from the e-commerce and informationization department of the Ministry of Commerce of our country, since 2007, the development of e-commerce in our country has been at an alarming rate. During the three years from 2007 to 2010, the online retail sales of various products in our country rapidly increased from 50 billion to 5270 Billion. Security products belong to the category of electronic industrial products, subject to a series of factors such as product installation, maintenance, sale and other restrictions, so security e-commerce started late, the pace of development and scale and clothing, cosmetics, these popular products compared, but even if So, security e-commerce in the tide of information technology advances, but also made some achievements, only a platform for Taobao, security products, annual sales are also hundreds of millions. So how should security companies use e-commerce platform to find new space for development? The author combined his own experience, discussed in the following a little, hoping to attract more people, leading security practitioners more discussion and practice of e-commerce.