本文以新浪“kayne”为案例,研究了灾难危机传播中的微博话语特征及意义。研究认为,新浪“kayne”是一个具有独特价值的灾难危机传播经典案例。它演示了“微博时代”双重话语空间权力博弈下民间与大众的弱势凸显,强调了“客观传达、揭露宣泄、补充肯定”式非官方灾难危机传播模式的扩张,并指示了受众“传者化”的系统性转变。 This article takes Sina “kayne ” as an example to study the characteristics and significance of Microblogging discourse in the dissemination of disaster crisis. According to the research, Sina “kayne ” is a classic case of disaster crisis spreading with unique value. It demonstrates the weakness of the civil society and the general public under the dual discourse power game of “Microblogging era.” It emphasizes the expansion of the “unofficial disaster catastrophe model of objective communication, disclosure and affirmation,” and instructed Audience “Descent ” systematic change.