大学出版社作为一个整体,它有着共同的出版专业分工,即主要出版高校的教材、教学参考书、学术专著和工具书,因此大学出版社相对于地方出版社有其鲜明的特色。但是,作为一家具体的大学出版社能否形成自己独具的特色呢?回答应该是肯定的。共性寓于个性之中,大学出版社虽然都是以出版教材专著为主,可是各校的专业设置不同,地理位置不同,为各大学出版社形成自己的图书特色提供了可能。一家出版社的图书特色是其出版物构成的人无我有、人有我新的整合效应。在世界著名的大学出版社中,英国牛津大学出版社以出版词典英语教程而闻名于世,因此自有其特色。可见,一家出版社要形成自己的图书特色,关键在于某一类图书在图书市场和读者心目中能产生共鸣,占有稳固的位置。大学出版社无论是同地方综合性出版社,或是同科技、文艺、少几这类专业出版社相比,它要形成自己的图书特色难度都大,因为大学出版社是以服务学校的教学科研为宗旨的,教学科研的成果 University Press as a whole, which has a common division of publishing professional division, that is, the main publication of college textbooks, teaching reference books, academic monographs and reference books, so University Press relative to local publishers have their own distinctive features. However, as a specific university press can form their own unique characteristics? The answer should be affirmative. Common character lies in the personality, although the University Press are mainly based on the publication of monographs, but the professional settings of different schools, different geographical location, for the University Press formed its own book features possible. The characteristics of a publisher’s book are those of its publication, which I have, who have my new integration effect. Among the world famous university press, Oxford University Press, UK is famous for publishing English Dictionary of Dictionaries, so it has its own characteristics. Visible, a publishing house to form their own characteristics of the book, the key lies in a book of books in the book market and the reader can resonate, occupy a solid position. University Press Whether it is with the local comprehensive publishing house, or with science and technology, literature and art, a few less than professional publishers, it is difficult to form their own book characteristics are large, because the University Press is to serve the school teaching Scientific research for the purpose of the results of teaching and research