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随着社会经济的飞速发展,人民群众已经不满足于表面的物质需求,而更加注重求知、求乐的精神文化需求。在这一背景下,群众文化活动这一以人民群众为主体,以自娱自教为主导,以满足群众自身精神需要为目的,以文化娱乐活动为主要内容的文化建设,逐渐被大众接受和喜爱,并被摆在了越来越重要的位置。本文由群众文化建设的概念入手,对新时期如何加强群众文化建设进行了探讨,希望有助于这一文化形式的健康、快速发展。
With the rapid development of society and economy, the masses of the people are no longer satisfied with the superficial material needs, but pay more attention to the spiritual and cultural needs of seeking knowledge and seeking pleasure. Under this background, the mass cultural activities, which take the masses as the main body and the self-entertainment as the main direction, and the cultural construction with the cultural entertainment as the main content to meet their own spiritual needs, are gradually accepted by the general public Love, and is placed in an increasingly important position. This article starts with the concept of mass culture construction and explores how to strengthen mass cultural construction in the new era, hoping to contribute to the healthy and rapid development of this cultural form.