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出口企业的外贸转内销困境是当前内外贸一体化的核心问题,亦是实践中影响我国企业充分利用国内市场、实现资源优化配置的主要障碍。以商品流通渠道组织化程度为着眼点,本文具体分析了互联网经济下商品流通渠道的组织化程度对企业外贸转内销调整的影响机制,并对此进行了实证分析。本研究构建了“国际市场偏好”这一指标衡量企业外贸转内销调整的意愿和倾向,并构建动态面板模型进行分析。运用系统矩估计(System GMM)等方法对模型的估计结果表明:批发商规模越大,越有利于企业的外贸转内销调整;连锁零售商规模越大,则越不利于企业的外贸转内销调整;互联网的发展对企业的出口转内销调整具有负向影响;此外,互联网的发展会弱化批发商规模对企业外贸转内销调整的影响。
The predicament of the export enterprises from exporting to domestic sales is the core issue of the current integration of foreign trade and foreign trade. It is also a major obstacle in practice that affects Chinese enterprises in making full use of the domestic market and optimizing the allocation of resources. Focusing on the degree of organization of commodity circulation channels, this paper analyzes in detail the mechanism of the influence of the organization of commodity circulation channels on the adjustment of the turnover of enterprises’ foreign trade into the domestic market and makes an empirical analysis. This study constructs the “International Market Preference” indicator to measure the willingness and tendency of the enterprises to adjust their foreign trade to domestic sales and builds a dynamic panel model for analysis. The results of the model estimation using System GMM show that the bigger the wholesaler scale is, the more favorable the domestic trade of the enterprise is to be adjusted. The larger the size of the chain retailer, the less favorable the domestic trade of the enterprise is to the domestic market ; The development of the Internet has a negative impact on the adjustment of the export of enterprises to domestic sales; in addition, the development of the Internet will weaken the impact of the scale of wholesalers on the adjustment of the enterprises’ internal trade and domestic sales.