随着经济的发展,信息技术得到了有效的提高。这为人们的丰富了业余的生活,也对其信息的分享和传递起到了一定的促进作用,但这也成为电视媒介发展的压力。怎样提高电视媒介的受众人数成为当前电视媒介所要思考的主要问题。而电视主持人的个人工作能力提升对电视节目的收视率提高起到了有效的促进作用。其中,其主持副语言的应用也是提升其主持能力的重要因素。本文基于此,对电视播音主持的副语言使用创作意义进行了分析,并提成了相应规律,希望为广大同仁提供帮助。 With the economic development, information technology has been effectively improved. This has enriched the amateur life for people and also contributed to the sharing and transmission of their information. However, this has also become a pressure for the development of the television media. How to increase the audience of the television media has become a major issue to be considered by the current television media. The television host’s personal ability to work to enhance the ratings of television shows played an effective role in promoting. Among them, the application of its deputy language is also an important factor to enhance its ability to host. Based on this, this paper analyzes the creative significance of the use of the sublanguage hosted by the television broadcasting and proposes the corresponding rules, hoping to help the general staff.