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移动互联网时代运营商产业链分析随着移动互联网时代的到来,通信产业链迎来一场全新的变革,由原来的三家运营商垄断逐渐演变为多方博弈的竞争格局。移动互联网给传统电信业带来了巨大冲击,OTT业务对传统电信业务的分流加剧,基础电信业务不断被移动互联网业务蚕食,国内三大运营商的话音、短信、彩信等传统业务全面下滑。电信运营商逐步丧失在产业链中的话语权,管道化、边缘化趋势明显。
Analysis of Carrier Industrial Chain in the Mobile Internet Era With the advent of the mobile Internet era, the communications industrial chain ushered in a brand new revolution, evolving from a monopoly of three operators to a multi-party competitive landscape. The mobile Internet has brought tremendous impact on the traditional telecom industry. The OTT business has exacerbated the diversion of the traditional telecom business. The basic telecom business has been eroded by the mobile Internet business. The traditional businesses of the three major domestic carriers, such as voice, SMS and MMS, have all declined. Telecom operators gradually lose the right to speak in the industrial chain, pipelines, marginalization obvious.