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随着消费者生活水平的不断提高,其对纺织服装的需求也在不断变化。从最开始以蔽体、保暖为目的的基本需求,到对时尚、流行元素的美观需求,再到关注抗菌、防辐射、抗静电、负离子等保健功能的需求。可以说,随着和谐社会,品质生活概念的提出,消费者开始关注产品的生命周期、环境友好、社会责任感等问题,因此对纺织品提出了低碳、绿色的要求,纺织品的设计也需要以人为本,天人合一。市场中人们购买什么样的产品,购买谁的产品,都是个人决策的结果,因此企业要事先为消费者创造出购买本企业
As consumers continue to improve their standard of living, their demand for textile and apparel is also constantly changing. From the very beginning to cover the body, keep the warmth for the purpose of the basic needs, to fashion, popular elements of the aesthetic needs, and then to focus on antibacterial, radiation protection, anti-static, negative ions and other health care needs. It can be said that with the concept of a harmonious society and quality of life put forward, consumers are beginning to pay attention to issues such as product life cycle, environmental friendliness and social responsibility. Therefore, the textile industry demands low-carbon and green textiles, and the design of textiles needs people- Unity of man and nature. What kind of products people buy in the market, who buy their products, are the result of individual decisions, so companies must create for consumers in advance to buy the business