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提高深度开发、市场演绎、营销执行的经验与能力,把体育营销变成营销体育。对体育资源演绎与开发。体育资源怎么用?怎么用好?体育营销活动深度开发是成败关键。在体育营销中,体育项目本身工作只占全部工作的20%,当然这也是最核心的,
Improve the depth of development, market interpretation, the implementation of marketing experience and ability to sports marketing into marketing sports. Deduction and development of sports resources. How to use sports resources? How to make good use of? Sports marketing activities is the key to success. In sports marketing, the sports project itself only accounts for 20% of the total work. Of course, this is also the core issue.