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SNS是新型的互联网虚拟社区形态,具有交往真实性、沟通及时性的特点,在近些年获得了很大发展,具有较大前景。本文首先介绍SNS网站的发展,然后分析SNS发展的一些特征,最后根据这些特征分析企业应用SNS进行推广的优势和方式。
SNS is a new type of Internet virtual community with the characteristics of contact authenticity and timeliness of communication. It has gained great development in recent years and has great prospects. This article first introduces the development of SNS website, then analyzes some characteristics of SNS development, and finally analyzes the advantages and ways that enterprises use SNS to promote according to these characteristics.