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基于通用—费舍案例中被还原的事实真相,本文指出了资产专用性理论和产权理论的逻辑瑕疵及其经验含义的不可靠性,并从竞争战略的角度对该案例进行了重新分析。达到的基本理解是:对于企业边界的决定,最主要的诱因是获取竞争优势,而不是规避机会主义行为。为获取竞争优势,企业必须独占稀缺性战略资产,从而将其“保护”在企业边界以内,同时还必须获得生产过程的良好协作,然而,无论是满足哪一个条件,一体化或科层机制的本身都只提供了部分“手段”,企业家的行政领导能力和经营智慧构成了另外一部分重要支撑。
Based on the fact of being restored in the GM-Fischer case, this paper points out the logical flaws of asset-specificity and property rights theories and the unreliability of their empirical implications, and re-analyzes the case from a competitive strategy perspective. The basic understanding reached is that the most important incentive for decisions on business boundaries is to gain a competitive advantage rather than to evade opportunistic behavior. To gain a competitive advantage, companies must monopolize scarcity of strategic assets to “protect” them within the boundaries of the business and must also be well coordinated in the production process. However, no matter which of the following conditions are met, integration or bureaucratic mechanisms Itself only provides part of the “means”, entrepreneurial administrative leadership and business intelligence constitute another part of the important support.