海南成为国际旅游岛,给海南的旅游业带来了前所未有的发展,也给海南本土旅游工艺品带来了新的商机。海南本土旅游工艺品与旅游业的发展相比,呈现出发展缓慢的趋势,主要表现在其外观设计单一、缺少地方特色;品种样式陈旧,缺乏创新;包装做工粗糙,不能体现档次等方面。鉴于此,蕴含本土民族风情特色的文化元素,具有国际化的产品设计理念,设计新颖,包装精美、文化附加值高的旅游工艺品是海南旅游工艺品设计的发展趋势。 Hainan has become an international tourist island, which has brought unprecedented development to the tourism industry in Hainan and also brought new business opportunities to Hainan native tourism crafts. Compared with the development of tourism in Hainan, Hainan local tourism exhibits a trend of slow development, mainly due to its unique exterior design, lack of local features, outdated variety of styles, lack of innovation, rough packaging work and failure to reflect the grade and so on. In view of this, the cultural elements that contain the characteristics of local ethnic customs, with the concept of international product design, novel design, beautifully packaged, high value-added cultural tourism products is the development trend of tourism design in Hainan.