在我国的文化产业中,动画产业占据着重要的地位,且其发展对我国文化以及人民对文化的需求产生促进作用,而在动画产业中,动画的设计以及数字媒体的技术均对动画产业起到决定性的作用,因此,笔者将从动画设计与数字媒体技术之间的关系进行浅析,谈其对动画产业的影响。 In our country’s cultural industry, the animation industry occupies an important position, and its development to our culture and people’s cultural needs have a catalytic role, and in the animation industry, animation design and digital media technologies are on the animation industry To a decisive role, therefore, the author will be the relationship between animation design and digital media technology to analyze their impact on the animation industry.