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随着网络的普及,舆论的影响力越来越大,传播速度越来越快。在此环境下,高校应当针对网络舆论危机,提升网络舆论管理能力,改善网络环境,提高舆论危机的防范能力。本文主要分析网络社会环境之下高校舆论危机事件的传播规律以及相应的应对策略。
With the popularity of the Internet, the influence of public opinion is getting bigger and bigger, and the speed of communication is getting faster and faster. In this environment, colleges and universities should address the crisis of public opinion on the Internet, enhance the ability of public opinion management on the Internet, improve the network environment and enhance the prevention of public opinion crisis. This article mainly analyzes the dissemination law of crisis events of public opinion in colleges and universities and the corresponding coping strategies under the network social environment.