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分析研究陶瓷市场发展趋势,是正确认识和预测陶瓷市场变化,科学进行市场营销决策,促进陶瓷经济健康发展的重要手段。本文将对国际陶瓷市场发展趋势及对策进行粗略的分析研究。 (一) 近些年来,随着世界政治、经济的不断变化,国际陶瓷市场也已经和正在发生许多变化,主要表现在四个方面: 一、陶瓷生产基地逐渐向发展中国家转移。近代以来,世界陶瓷生产基地主要集中在欧亚两大洲。其中日用陶瓷产量,亚洲约占65％,欧洲约占3O％。而高档瓷生产
Analyzing and studying the development trend of the ceramic market is an important means to correctly understand and predict the changes in the ceramic market, scientifically make marketing decisions, and promote the healthy development of the ceramic economy. This article will conduct a rough analysis of the development trend and countermeasures of the international ceramics market. (1) In recent years, with the continuous changes in the world’s politics and economy, the international ceramics market has undergone many changes, and is undergoing many changes. The major manifestations are in four aspects: First, ceramics production bases have gradually shifted to developing countries. Since modern times, the world’s ceramic production base has been mainly concentrated in two continents: Europe and Asia. The output of daily-use ceramics is about 65% in Asia and 30% in Europe. And high-grade porcelain production