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因此,如何在教学过程中体现理论与实践的结合,培养和提高学生的动手能力,需要在市场营销学教学过程中经过不断地探讨、总结。在此我浅谈一下沟通能力和诚信的培养。
Therefore, how to embody the combination of theory and practice in the teaching process and to cultivate and improve students’ practical ability, we must constantly explore and summarize in the process of marketing teaching. Here I talk about the communication skills and integrity of training.