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市场前景世界旅游组织预测,到2020年,中国将成为世界最大的旅游目的地,接待旅游者人数达13710万人次,将占世界市场份额的8.6%。旅游部门每增加直接收入1元,相关行业的收入就能增加4.3元;旅游部门每增加1个就业机会,社会就能增加5个就业机会。根据预测,欧洲每年旅游总收入中农业旅游收入占5%～10%。西班牙人非常重视乡村旅游,有36%的西班牙人的休假是在1000多个乡村旅游点度过的。随着现代人的“返璞归真”渐成时尚的乡村旅游为农家旅舍提供了广阔的空间:既休闲又赚钱,不失为投资的好选择。
Market Prospects The World Tourism Organization predicts that by 2020, China will become the world’s largest tourist destination, receiving 137.1 million tourists, accounting for 8.6% of the world market. For every direct income increase of 1 yuan in the tourism sector, the income of related industries will increase by 4.3 yuan. For each additional employment opportunity in the tourism sector, the society can increase 5 employment opportunities. According to the forecast, the agricultural tourism income in the total annual tourism income in Europe accounts for 5% ~ 10%. Spaniards value rural tourism very much, and 36% of Spaniards spend their holidays in more than 1,000 rural destinations. With the modern “back to nature ” into a stylish rural tourism for the farmhouse offers a vast space: both leisure and making money, after all, a good investment choice.