美国《危机管理》一书的作者菲克普对《财富》杂志排名前500强的大企业董事长和CEO所作的专项调查表明,80%的被调查者认为,现代企业面对危机,就如同人们必然面对死亡一样,已成为不可避免的事情。危机管理就是企业为应对各种危机情境所进行的规划决策、动态调整、化解处理及员 Fick Puff, the author of Crisis Management in the United States, conducted a special survey of the Fortune magazine’s chairman and CEOs of large enterprises in the top 500, showing that 80% of respondents believe that modern businesses face the crisis in the same way People must face the same death, has become an inevitable thing. Crisis management is the business enterprises to respond to various crisis situations planning decisions, dynamic adjustment, to resolve the handling and staff