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以金融危机为源头的世界经济危机是2009年以来影响世界经济、社会、文化发展的重要制约因素,至今仍在影响全球,波及各行各业。对出版业来说,一方面世界各国图书出版业面临市场萎缩、销量下滑、融资困难、裁员节流等严峻形势;另一方面我国出版业面临改制的变革,经济危机对出版走向市场产生了一定阻碍,同时也为中国出版走向世界带来了机遇。中国出版业要克服经济危机的影响,就需要对世界经济形势、出版形势作系统的了解和认识,发挥自身的优势,积极创新,实现稳步发展。
The world economic crisis that takes the financial crisis as its source is an important constraint that has affected the economic, social and cultural development of the world since 2009 and is still affecting the whole world and affecting all walks of life. For the publishing industry, on the one hand, the book publishing industry in various countries in the world is confronted with such grim situations as a shrinking market, declining sales volume, financing difficulties and redundancies in layoffs. On the other hand, the publishing industry in our country is undergoing changes in restructuring. The economic crisis has hindered the publication to the market , But also brought opportunities for China’s publishing to go to the world. To overcome the impact of the economic crisis, China’s publishing industry needs to systematically understand and understand the world economic situation and the publishing situation, exert its own advantages, innovate actively and achieve steady development.