改善报业经营管理体制，转换报业经营机制，是市场经济条件下报业改革的主要内容，也是组建现代化报业集团的重要目标。在当前逐步完善报业经营管理外部机制的同时，根据正在进行的国有资产管理方式改革，对报业资产的经营和管理进行合理规范，改革报业内部运行机制，实现其自 The improvement of newspaper operation and management system and the transformation of newspaper operation mechanism are the main contents of newspaper reform under the condition of market economy and an important goal of forming a modern newspaper group. While gradually improving the external mechanism for the operation and management of the newspaper industry, in accordance with the ongoing reform of state-owned assets management methods, it is necessary to properly regulate the operation and management of the newspaper assets and to reform the internal operation mechanism of the newspaper industry so as to realize its self-