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1、积极作用现代公共关系起源于西方资产阶级的工业社会,虽在我国起步较晚,但短短二十几年的时间内也发展的如火如荼,对我国的政治经济乃至社会生活中发挥着举足轻重的作用。在这个过程中,中国的传统文化有着相得益彰的功用。我国传统文化是崇尚儒家思想的仁义、礼智、孝廉和中庸,它至少在以下几个方面对公共关系学的发展产生了积极作用。1.1“人本”与“民本”当时的一种较为进步的政治思想,它产生于中国社会的
1. Positive Role Modern public relations originated in the industrialized society of the western bourgeoisie. Although it started late in our country, it has also developed in just two decades and has played a decisive role in our country’s political, economic and even social life Role. In this process, China’s traditional culture has the function of complementing each other. The traditional culture of our country is advocating the virtues of righteousness, courtesy and wisdom, filial piety and fairness of Confucianism. It has played a positive role in the development of public relations at least in the following aspects. 1.1 The “progressive” political thought of “people-oriented” and “people-oriented” at that time, which originated in the Chinese society