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借助“连带效应”跟随伙伴企业走向国际市场,是企业国际化的一条有效路径。从战略联盟的视角出发,企业应该把“连带”作为借助缔结战略伙伴合作关系来实现“走出去”的重要手段。企业需要在“合作双赢”原则的指导下,主动推进连带效应的发生和演进,积极支持客户企业拓展海外业务,借助连带主动获取国际市场信息,以连带为重要的战略跳板,更好地谋求企业自身的国际化。
With the “co-effect” to follow the partner companies to the international market, international business is an effective path. From the perspective of strategic alliance, enterprises should regard “joint and several ” as an important means to achieve “going out ” by means of concluding cooperation with strategic partners. Under the guidance of the principle of “win-win cooperation ”, enterprises should take the initiative to promote the occurrence and evolution of the joint-effects and actively support the expansion of overseas businesses by their client companies. With the help of joint and voluntary acquisition of international market information, joint and several efforts should be made as an important strategic springboard. Seek their own internationalization.