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第1种卖法:卖产品本身的使用价值,只能卖3元/个如果你将他仅仅当一只普通的杯子,放在普通的商店,用普通的销售方法,也许它最多只能卖3元钱,还可能遭遇邻家小店老板娘的降价招客暗招,这就是没有价值创新的悲惨结局。第2种卖法:卖产品的文化价值,可以卖5元/个如果你将它设计成今年最流行款式的杯子,可以卖5元钱。隔壁小店老板娘降价招客的暗招估计也使不上了,因为你的杯子有文化,
The first method of selling: the value of selling the product itself, can only sell 3 yuan / month If you put him only as an ordinary cup, on the average store, with ordinary sales methods, perhaps it can only sell 3 dollars, may also encounter next door shop proprietress price cuts trick, this is no tragedy of value innovation. The second selling method: the cultural value of selling products, you can sell 5 yuan / month If you design it as the most popular style this year’s cup, you can sell 5 yuan. Shop next door shop proprietors price cuts also make the dark estimate is not on, because your cup has a culture,