农家乐是在经济发展到一定程度,随着交通条件的改善和人民生活需求的提高而应运而生的农村新兴产业,也是富民产业。其兴起和发展得益于农民的首创精神,是农民基于发展经济、提高收入水平的内心呼唤,也是主动对接城市、顺应城市生活需求的一种积极姿态。自上世纪90年代以来,农家乐经历了萌芽兴起、蓬勃发展之后,现已进入提升发展的新阶段。新阶段的农家乐提升什么?怎么提升?涉及的内容很广泛也很具体。有接待礼仪上的、乡土餐饮上 Nongjiale is a rural emerging industry that emerges as the times of economic development to a certain extent, with the improvement of traffic conditions and the improvement of people’s life needs, and is also an enriching industry. Its rise and development benefit from the pioneering spirit of peasants. It is the innermost call of peasants on the basis of developing economy and raising their income level. It is also a positive gesture to actively meet the needs of cities and meet the demands of urban life. Since the 90s of last century, peasant music has undergone a sprout’s rise and vigorous development. Now it has entered a new stage of ascension and development. What is the promotion of farmhouse in the new stage and how to improve it? The contents involved are very broad and specific. Reception etiquette, local food and beverage