案例某品牌大香肠因独特的门店装修风格、正宗的口味和优质的服务深受广大消费者的喜爱。在当地甚至全国都有一定的知名度和美誉度。近年来,不断有消费者反映,市面上出现了各种各样的,看上去都和该知名大香肠相似的门店经营类似的大香肠,尤其在市中心的商业小吃街等繁华场地甚多。一些消费者第一眼看到很难分辨,因此引发了多起消费者投诉事件。经选取任意一家假冒门店实地探查,发现该门店的大致造型,装修风格,招牌造型、招牌字体及颜色,包 Case A large sausage brand because of a unique store decoration style, authentic taste and quality of service by the vast number of consumers. In the local and even the country has a certain reputation and reputation. In recent years, there have been constant reports from consumers that there are many large sausages in the market that appear to resemble the famous big sausage, similar to the famous big sausages, especially in downtown snack halls. Some consumers find it hard to distinguish at first glance, thus triggering many consumer complaints. After the selection of any one fake store site exploration, found that the store’s approximate shape, decoration style, signs modeling, signs fonts and colors, package