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成功的市场营销往往会带来高价值的投入回报,甚至还能带动企业业务的增长。然而,在这个信息爆炸又充满竞争的时代,如何在激烈的竞争中脱颖而出?如何满足客户不断变化的个性化需求?如何为客户创造更多价值拓展新商机?……这也正是数码印刷企业一直在思考并付诸实现的。其创新性的“一对一”个性化营销模式,或许可以为我们带来一些启示。
Successful marketing often leads to high-value return on investment and can even drive business growth. However, in this information explosion and competitive era, how to stand out in the fierce competition? How to meet the changing needs of individual customers? How to create more value for customers to develop new business opportunities ... ... This is also the digital printing business Have been thinking and put into practice. Its innovative “one to one” personalized marketing model may give us some inspiration.