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在当今市场低迷的背景下,企业应加强协作,组成战略同盟共渡难关;应紧密跟踪市场,开拓新领域;激励员工,提升其责任感、归属感,使其真正把企业当家。未来的竞争,已不再是简单的企业与企业之间的竞争,而是产业链与产业链之间的竞争。所以,纺织企业应尽早地组建纺织业的创新联盟,促进产业升级,提高企业核心竞争力。2010年国内外棉花价格暴涨,企业不敢接长单、大单,担心原料成本快速上涨造成亏损。如今棉价直线下跌,客户下单更加谨慎,加之国内与国际棉价的高价差使得部分客户望而却步,将订单转移到其他成本较低的国家和地区,这两种情况都让上下游企业无所适从,大部分企业经营利润大幅减少,甚至亏损。
In today’s market downturn in the context of enterprises should strengthen collaboration, the formation of strategic alliances to tide over the crisis; should closely track the market, open up new areas; motivate employees to enhance their sense of responsibility, a sense of belonging, so that the real business ownership. Future competition is no longer a simple competition between enterprises and enterprises, but the competition between industrial chains and industrial chains. Therefore, textile enterprises should set up an innovation alliance for the textile industry as soon as possible to promote industrial upgrading and enhance their core competitiveness. In 2010, the prices of cotton both at home and abroad skyrocketed. Enterprises could not pick up long and large orders and worried that the rapid rise of raw material costs will cause losses. Today, cotton prices plummet, customer orders more cautious, coupled with the high domestic and international cotton spreads so that some customers discouraged, the orders transferred to other countries and regions with lower costs, both upstream and downstream companies are confused at a loss, Most of the operating profit dropped substantially, or even loss.