一就表象而言,因受工具理性左右,改革开放以来的民间文艺市场出现了前所未有的兴旺之势。新世纪以来的非物质文化遗产运动使衍生于农耕文明的民间文艺受到主流意识形态前所未有的重视。顺势而生的民间文艺的权威一媒介学者与为政者、开发商一起主动担负了传 As far as the appearance is concerned, because of the instrumental rationality, there has been an unprecedented boom in the folklore market since the reform and opening up. Since the beginning of the new century, the movement of non-material cultural heritage has given unprecedented importance to the mainstream literature of folklore derived from farming civilization. Homeopathic folklore authoritative media and scholars and politicians, developers take the initiative to take over