“维系客户,看看对手在做什么,运用行业话语权发出声音,”旭荣集团执行董事黄冠华表示,藉由intertextile面料展这一平台旭荣集团结识了许多新客户,同时也让许多老客户更好地了解旭荣集团新产品与特色,进行更进一步的互动和沟通。今年,旭荣通过“前期深度调研,市场合理规划,产品形象定位,系统营销策略”一系列举措来锁定目标客户群,重点推出环保系列产品,包括环保转移印花产品、回收涤棉类环保产品以及一些运动功能类产品等等。在不断有客户前来咨询的展位上,黄冠华接受了记者的采访。 “To maintain customers and see what their opponents are doing and use their industry voice to make a voice,” Huang Guanhua, executive director of Xurong Group, said that with the intertextile fabric exhibition platform, Xurong Group has met many new customers and also made many The old customers better understand the new products and characteristics of Xurong Group and carry out further interaction and communication. This year, Xu Rong has adopted a series of measures such as pre-deep investigation, market rational planning, product image positioning, and system marketing strategy to target its target customers, focusing on the introduction of environmental protection products, including environmentally friendly transfer printing products, recycling of polyester and cotton, and environmental protection. Products and some sports function products and so on. Huang Guanhua was interviewed by reporters at the booth where the customer had come to consult.