在各种广告争奇斗艳的美国,邮寄广告十分盛行。工商企业每天都要给消费者邮寄大量的广告宣传品。近年来,一些精明的美国厂商又瞄准了成千上万家庭中的录像机,通过邮寄录像带进行产品广告宣传。在美国,其增长速度平均每年达到15％。以往习惯做电视广告或邮寄宣传小册子的美国各汽车公司,目前也已开始改寄 In a variety of advertising contests in the United States, mail advertising is very popular. Businesses send large amounts of advertising materials to consumers every day. In recent years, some savvy American vendors have also targeted video recorders in tens of thousands of homes to advertise their products by mail tapes. In the United States, its average annual growth rate is 15%. American auto companies that used to make television commercials or mailing brochures have also started to send in reissues