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本文着眼于中小跨国企业自身的优势与劣势,详述导致其对外直接投资的两种力量——推动力量与吸引力量。并通过系统地分析这两种力量的内涵及作用形式,以及中小跨国企业在对外直接投资过程中面临的问题,一步步揭示了本文的主旨——积极吸引中小跨国企业的投资及其措施。
This article looks at the strengths and weaknesses of small and medium-sized multinationals and details the two forces that have led them to direct investment abroad-power and attractiveness. Through the systematic analysis of the connotation and role of these two forces and the problems faced by small and medium-sized multinationals in the process of OFDI, this paper reveals the essence of this article step by step - actively attracting investments and measures of small and medium-sized multinationals.