城乡二元经济结构是导致我国消费需求不足的根本原因;新形势下解决消费需求不足应逐步改变城乡二元结构,加快推进城市化。本文主要考察了浙江省长期内收入与消费的数据,分两个时间阶段,两个消费主体(城镇与农村)来研究浙江省的消费水平与消费变化情况。 The dual economic structure of urban and rural areas is the fundamental reason leading to the lack of consumer demand in our country. Under the new situation, to solve the problem of insufficient consumer demand, we should gradually change the dual structure of urban and rural areas and accelerate the urbanization. This paper mainly examines the long-term income and consumption data of Zhejiang Province. It studies the changes of consumption level and consumption in Zhejiang Province in two stages of time and two main consumers (urban and rural areas).