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新世纪的市场竞争是设计实力的竞争。只有当我们设计出来的产品是适当的,能够起到满足消费者的有效需求时,才能够有效的促进销售。这一切都必须建立在良好设计的基础之上。在产品的价格、质量和功能都类似的情况下,个性化的设计越来越受到消费者的欢迎。设计师对产品功能的策划,正是体现着设计师对市场和产品研究的深度和一个设计师的创造力。
Market competition in the new century is the competition of design strength. Only when we design the product is appropriate to meet the effective demand of consumers, can we effectively promote sales. All this must be based on good design. In the case of similar product prices, quality and function, personalized design more and more welcomed by consumers. Designers planning the function of the product, it reflects the designer's depth of market and product research and a designer's creativity.