多数关于企业文化建设的理论均认为,企业领导是文化建设的关键因素,无论是在文化理念的提出还是实施过程中都是如此。从实践看,在有些企业中,各级领导在企业文化建设方面用力不少,但企业文化建设效果一般。原因在于,各级领导“提出”企业文化的时候多,而真正“实践”企业文化的时候少。因此,要推动企业文化建设,各级领导应该在企业文化的建设方面注意承担这样一些角色。各级领导应该是企业文化的塑造者。企业家或 Most of the theories on the construction of corporate culture hold that corporate leadership is the key factor in cultural construction, both in the process of putting forward and implementing the concept of culture. In practice, in some enterprises, leaders at all levels have exerted a lot of efforts in the building of enterprise culture, but the construction of enterprise culture has made a general effect. The reason is that leaders at all levels “put forward” more time for their corporate culture, while the time to truly “practice” their corporate culture is less. Therefore, to promote the building of enterprise culture, leaders at all levels should pay attention to such roles in the construction of corporate culture. Leaders at all levels should be the creators of corporate culture. Entrepreneur or