受益于国家产业政策,羊乳行业迎来了“牛羊并举”的战略机遇,而国家关于自建自控奶源、打击贴牌和委托生产的法规,又使得实力羸弱的婴幼儿配方羊乳粉企业面临产和销两方面的压力,在后贴牌时代,羊乳企业如何寻找到自身的战略出路?羊奶的营养价值在《食医心鉴》《本草纲目》《食物本草》,以及《魏书》等众多著作中均有记载,且有“羊食百草、其乳滋补,羊氏乳母”等民间佳话。羊奶的脂肪颗粒细小,容易消化吸收, Benefit from the national industrial policy, the sheep milk industry ushered in the “cattle and sheep simultaneously” strategic opportunities, and the state on self-controlled milk source, cracking down on OEM and commissioned by the law, but also makes weak infant formula sheep Milk powder enterprises are facing the pressure of production and marketing in both post-OEM era, how to find their own sheep’s milk company’s strategic way? The nutritional value of goat’s milk in the “Heart”, “Compendium of Materia Medica” “Materia Medica” And “Wei Shu” and many other writings are recorded, and there are “sheep food Baicao, its milk tonic, sheep’s milk mother ” and other folk stories. Goat milk fat particles small, easy to digest and absorb,