年度销售业绩的压力,也为金九银十的低价走量提供了更加充足的理由。要完成全年销售指标,传统的金九银十将是为数不多的机会了。这两年的楼市变化可以说是房地产完全去行政化前的预演。两年来,楼市经历了2011年下半年的断崖式下跌和2012年的缓慢复苏后,被抑制的需求在2013年得到了快速释放,主流房企销售业绩普遍增长。但进入2014年,经济增速放缓带来的后果开始显现,需求增长明显乏力,加之供应大幅增加,市场在没有新的政策外力的情况下转头向下,进入长达半年的调整。直至7~8月 The pressure of annual sales performance, but also for the gold nine silver ten low prices to provide a more adequate reason. To complete the annual sales targets, the traditional gold nine silver ten will be one of the few opportunities. The two years of changes in the property market can be said that the real estate before going to full rehearsal. In the past two years, the property market experienced a steep decline in the second half of 2011 and a slow recovery in 2012. As a result, the pent-up demand was rapidly released in 2013, and the sales growth of mainstream home-based enterprises generally increased. However, in 2014, the consequences of a slowdown in economic growth started to show signs of weakening demand growth. In addition, with a sharp increase in supply, the market turned around without a new policy force and entered a six-month adjustment. Until 7 ~ August