论文部分内容阅读
三、入世给中国化妆品业所带来的冲击 1. 市场方面从1990年开始,进口化妆品和三资企业产品的销售额每年以4%~5%的速度增长,近两年提速到6%~9%。2000年在国内化妆品市场上,内资化妆品尚占有40%的市场份额,而入世后,由于放宽了国外知名品牌“进入”的限制,特别是取消了对国外中小化妆品企业进入中国的限制,预计很快会有更多的国外化妆品品牌融入中国内地市场,国内消费者会接触到更多原装进口的化妆品;同时,国外最新化妆品流行资讯也会大量传入中国,加上现有国
Third, the impact of China’s entry into the WTO on the Chinese cosmetics industry 1. The market began in 1990. The sales of imported cosmetics and foreign-funded enterprises increased at a rate of 4% to 5% per year, and the speed has increased to 6% in the past two years. 9%. In the domestic cosmetics market in 2000, domestic-funded cosmetics still accounted for 40% of the market share. After China’s accession to the WTO, due to the relaxation of restrictions on foreign famous brands “enter”, in particular, the restrictions on foreign small and medium-sized cosmetics companies entering China were eliminated. It is expected that more foreign cosmetic brands will soon be integrated into the Chinese mainland market, and domestic consumers will be exposed to more imported cosmetics; at the same time, the latest foreign cosmetics popular information will also be widely introduced into China, plus existing countries.