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上门推销是一种比较传统的推销方式,而且也最容易遭致顾客的拒绝,他们对你会抱有戒心。因此,你怎样说出你对他或她的第一句话,这是一个至关重要的问题。被誉为日本推销之神的井户口健二就曾说过:“推销如果超过十分钟仍没有定论,则注定要失败。”推销员掌握好开场白的技巧,可以使客户消除疑虑,变得顺从,还有助开帮助你打破客户与你签订合同时的犹豫态度。下面是设计开场白的一些有效方法,供你在推销实践中选择运用。
Door-to-door sales is a relatively traditional way of marketing, and it is also the most likely to be rejected by customers. They are wary of you. So, how do you say your first sentence to him or her? This is a crucial issue. Yasuhiguchi Kenji, known as the god of Japanese sales, once said: “If sales are not conclusive for more than ten minutes, they are doomed to failure.” Salespersons have a good grasp of opening techniques that can eliminate doubts and become obedient. There is also help to help you break the hesitation of the customer when signing a contract with you. Here are some effective ways of designing the opening for you to use in your marketing practice.