电视广告是宣传商业产品服务、扩大群体扩散效应的主要形式,也是辅助增加销售业绩、提升经济效益回报的关键途径。儿童少年这一相对稳定的观看群体有着广阔的潜在市场,丰富多彩、其乐无穷的动漫卡通是其天生的热衷对象,更是激发其观看兴趣、刺激其购买欲望的关键元素之一,将儿童少年群体喜闻乐见的卡通动漫元素与广告产品服务的特色内容加以糅合,创设新颖精彩、欢快活泼的广告节目,可以收到营造品牌、制造热点、抢占市场的预期效果,这也是当下电视广告实现二次调整 TV commercials are the main form of promoting commercial products and services and expanding the proliferation effect of groups. They are also a key way to help increase sales performance and enhance return on economic benefits. Children and adolescents, a relatively stable viewing group, have a vast potential market, rich and colorful, and animated cartoons are their natural craving. They are also one of the key elements that stimulate their interest in watching and stimulating their purchasing desire. Children, Adolescent groups loved by the cartoon and animation elements and advertising products and services to blend the characteristics of the content, the creation of exciting, lively and vivid advertising programs, you can receive to create brands, create hot spots, to seize the expected market effect, which is the current television advertising to achieve two Adjustment