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漫画一般是通过图形和语言的搭配描绘出生动、形象的表达效果。在漫画发展的最初阶段,其通过小儿图画书、连环画的形式进入我们的生活。随着数字媒体的产生,漫画展示出了超强的适应能力,面对新的媒体环境,漫画逐渐出现了新闻漫画、政治漫画以及商业漫画等各种表现形式,与传统的漫画形式相比,数字媒体视域下的漫画具有更好的视觉表征作用。基于此,本文对数字媒体视域下漫画的视觉表征进行深入研究,以利于人们认识和了解图文话语。
Comics are generally through the combination of graphics and language to describe the vivid, the image of the expression. In the early stages of comic development, it entered our life through the use of children’s picture books and comic strips. With the emergence of digital media, the comic shows super adaptability. In the face of new media environment, the comic appeared in various manifestations of news comic, political comic and commercial comic. Compared with the traditional comic form, The cartoon under the sight of digital media has a better visual representation. Based on this, this paper conducts an in-depth study on the visual representation of comics in the field of digital media in order to help people to understand and understand graphic discourse.