书籍装帧设计与其他造型艺术一样,都具有极强的时代性。它既是一种造型设计艺术,同时又是一种特殊形式和价值的“商品”。它以设计的艺术感染力,满足读者的审美欲望,并产生购买欲,另外,书籍装帧更具有强烈的时代性,新时代的科学氛围及文化市场,要求书籍装帧设计作品不断地以崭新的面貌与读者见面。 Book binding design and other art as the same, have a very strong era. It is both a design art and a “commodity” of a particular form and value. It is designed with the artistic appeal to meet the reader’s aesthetic desire and generate desire to purchase, in addition, book binding more strongly the times, the new era of scientific atmosphere and cultural market, requiring books and binding design works constantly with a new look Meet the reader.