电影院经营现状及思考

来源 :中国电影市场 | 被引量 : 0次 | 上传用户:sflljlove
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到2013年11月底,全国银幕总数17600多块,全国电影票房超过193亿元,其中国产片票房107亿元,占比超过55%。目前,内地电影市场已经跨进200亿线,开启了新的纪元。作为终端的电影院,同样一片欣欣向荣的景象——今年已经新增800座影院,新增银幕4500余块。由于一二线城市的竞争局面加剧,盈利压力徒增,影院投资者不像前两年那样头脑发热。但从数据来看,电影院 By the end of November 2013, there were over 17,600 screens across the country, with the national film box office exceeding 19.3 billion yuan, of which the domestic film box office reached 10.7 billion yuan, accounting for more than 55%. At present, the mainland movie market has stepped into 20 billion lines, opening a new era. As the terminal of the cinema, also a thriving scene - this year has added 800 cinemas, more than 4500 new screen. Due to intensified competition in tier-1 and tier-2 cities, profit pressure has only risen, and theater investors are not as feverish as those in the previous two years. But from the data, cinema
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